When ASOS meets denim, prepare to expect the unexpected. To promote their new ASOS Menswear Denim range (which has over 600 styles) they wanted to do something a little different. Not for them the cheesy….
What is the sound of a music store moving across the city? With Dawsons, we imagine it’ll be the sound of a thousand guitars, a nice percussive backbeat and some spine tingling synth washes. Maybe….